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February 28, 2007

Heli-skiing on Someone Else's Dime

First, props to The Ski Journal for having tons of eye candy and well written articles. Side benefit, it is not filled with 500 pages of ads by the major companies and resorts that seem to be in every other magazine.

So how do they pay the bills without $$$ from the folks that pimp themselves in every other publication? Subscribers. Wow, that is like a first for a magazine...

TSJ has a contest to get new subscribers:

Mt Baker, WA – The Ski Journal is pleased to announce a special spring event and contest exclusively for subscribers, The Golden Wicket. One lucky subscriber will be drawn for an amazing package, including:

-One day at Whistler Heli-Skiing with Line Pro Eric Pollard
-Two days of skiing at Whistler Blackcomb
-Three nights at the Adara Hotel - Whistler's only contemporary boutique hotel
-A pair of 07/08 Line Skis
-Winner will also appear in an upcoming TSKJ videopodcast.

The Ski Journal’s Golden Wicket winner will enjoy Whistler Blackcomb'smassive acreage, incredible terrain and all that Whistler Village has to offer. Plus a day with Whistler Heli Skiing giving you access to over 494,000 acres throughout the Whistler Backcountry. Subscribe by March 10, 2007 to be automatically entered.

So you get a magazine that way doesn't suck and you could win some skiing at Whistler that sucks even less. Pony up the money for a subscription. Unless you like subscribing to one of those other magazines that are nothing but ads and articles pimping the $85 a day resorts and $1,000 skis. And if you have money to buy the $1k skis and pay for an insanely expensive lift ticket, then you have the money to subscribe the TSJ anyway.

Posted by Justin at February 28, 2007 02:17 PM

Comments

Great tip - good to know about a grassroots mag out there. I subscribed - it's quick and easy. Looking forward to getting the first issue and a chance at the Golden Wicket. How about a trip to Mt. Baker for a Silver Wicket prize?

Posted by: powgal at February 28, 2007 06:27 PM