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October 28, 2007

Rising Cost of Skiing Article from Tacoma News Tribune

The Tacoma News Tribune has a story about the rising cost of skiing:

According to an NSAA survey, 46 percent of skiers and boarders have a household income of $100,000 or more. Just 17 percent of all U.S. households fall into that same category.

Some people would rather see lift ticket prices increase rather than drop.

“I hear people telling me they want tickets over $60 because it will keep the crowds down,” Kircher said.

At Tahoe’s Squaw Valley USA, a season pass is $1,770. When the resort considered a $299 season pass for those who purchase it a season in advance, regular customers shot down the idea.

“They’re afraid we’d be jammed all season and the mountain would get trashed,” said Squaw Valley spokeswoman Savannah Cowley.

Rachel McClure of Zumiez, a chain of action-sports stores, argued in her master’s thesis at Arizona’s Prescott College that not only is skiing an elitist sport, but also so is hiking.

The subject of her thesis was the need for youth to spend more time in the outdoors.

“A lot of people in urban environments can’t even get to the mountains to ski or mountain bike, let alone ski,” said McClure, who helps run the University of Washington winter sports program.

Freakin' Urban Environmental Hippies. I got an idea, how bout you whine about the rising cost of skiing, then try to shut down the only ski area within 4 hours of the 6th largest city in the country:

Sierra Club is working with the Navajo Nation, Yavapai-Apache Nation, White Mountain Apache Tribe and Dr. Paul Torrence, Professor of Chemistry at Northern Arizona University, to stop the proposed expansion of the Arizona Snow Bowl and to prevent the use of reclaimed water to be sprayed on the ski slopes.

I am crying tears of sorrow for the urban hippie environmentalists that are sending their money to the Sierra Club to fund the Snowbowl lawsuit while Prescott grad Rachel McClure of Zumiez is writing her hard luck story about the rising cost of skiing.

Skiing is expensive precisely because of the Sierra Club. They are funded by rich city folk that want "pristine" outdoors that can only be achieved by keeping costs so high that urban folks cannot afford to go into the outdoors. If people go skiing, it destroys the environment, therefore we want to make it impossible to open new resorts or expand existing ones so that fewer and fewer people can afford to ski.

No hypocrisy here.

Posted by Justin at October 28, 2007 09:31 PM


I've been reading your blog for a little while now (since I google'd ski blog to find some more people blogging about skiing), and I think you've hit the nail on the head with this one. Having grown up skiing and having worked in the industry for almost 10 years, I completely agree. We (the industry) are pricing ourselves out of the reach of most Americans.

On a side note, I've got relatives in People's Valley. Judging by the topics in your blog, you must be from down that way.

Posted by: mike s. at October 29, 2007 07:27 AM